TUE+DAM at HOFEX 2025
Quiet design. Clear intent.
At Asia’s largest food and hospitality trade show, TUE+DAM offered a calm and considered Nordic presence.
With over 2,000 exhibitors and 27,000 industry professionals from more than 60 countries, HOFEX 2025 brought together the region’s most forward-looking hospitality voices. Our stand drew interest from leading hotels across Asia — confirming that quiet, well-made products resonate globally.
Alongside our core product line, we introduced custom trays for amenity kits and wall-mounted brackets for our dispensers. Both are designed to strengthen spatial harmony in the hotel room — not compete with it.
During the trip, we also visited a regional recycling facility to better understand how materials flow in the Asian market. These insights are already shaping our next development phase.
With support from Innovation Norway and DOGA, TUE+DAM continues its journey to build a thoughtful, export-ready brand rooted in form, function, and hospitality.
For product information, samples or collaborations, contact: contact@tuedam.com
